Holiday Lights

The Holiday Lights Campaign honors organizations that light up the valley all year long.

There are three categories that are considered for this campaign: Non-profits, public agencies, and private companies that do good work.

Eighteen organizations are chosen and receive individual signs on WRTA buses and are featured on TV, press and on social media.

In addition, the organization chosen as “NON-PROFIT OF THE YEAR” receives additional custom marketing with a $3,000 TV campaign from WKBN TV and a $4,000 social media campaign from Farris Marketing/StrategiX Social.